Advertise With Us
Advertise With The Wood Carpenter
Reach a Highly Engaged Woodworking & DIY Audience
Connect your brand with people interested in woodworking, decking, wood finishing, tools, DIY projects, materials, and outdoor wood care.
The Wood Carpenter helps relevant brands reach potential customers through organic search, helpful website content, and a growing Pinterest community.
Whether you are launching a product, promoting a tool, or building brand awareness, we offer flexible advertising opportunities.
Our Pinterest presence generated approximately 968,000 impressions, reached 658,000 people, recorded 32,800 engaged users and received more than 4,700 saves during the reporting period.
Statistics recorded during August 2026. Results vary depending on the topic, creative, season and campaign.
Our Audience
The Wood Carpenter connects brands with readers who are actively researching woodworking, wood finishing, decking, tools, DIY projects, materials, and home-improvement solutions.
Most of our website visitors arrive through organic search, and a large percentage of our readership comes from valuable English-speaking markets.
Reach Customers Across Multiple Platforms
Website Exposure
The Wood Carpenter attracts readers who are actively searching for practical information about woodworking, decking, tools, materials, wood finishes, and DIY projects.
Campaigns can appear in relevant articles, product reviews, category pages, or selected advertising locations.
Pinterest Exposure
Our Pinterest presence helps brands reach people searching for woodworking inspiration, project ideas, outdoor improvements, tools, and wood-care solutions.
Current Pinterest reach:
- 59,000+ followers
- Approximately 968,000 monthly views
- Relevant woodworking and DIY boards
- Custom promotional pin options
Why Partner With The Wood Carpenter?
1. Targeted Woodworking Audience
Reach readers already interested in woodworking projects, tools, materials, finishes, decking, and wood-care products.
2. Strong U.S. Readership
Approximately 67% of our website audience comes from the United States, making us relevant to brands targeting U.S. customers.
3. Organic Search Visibility
Most readers find our content while actively searching for woodworking information, products, and practical solutions.
4. Large Pinterest Presence
Our Pinterest page has more than 59,000 followers and currently generates approximately 968,000 monthly views.
5. Long-Term Exposure
Sponsored articles and product features can continue generating visibility after the initial campaign period.
6. Flexible Partnerships
We offer individual promotions, product-launch campaigns, and longer-term partnerships for relevant brands.
Advertising Opportunities
We offer flexible advertising opportunities for woodworking, decking, tools, wood finishes, DIY, outdoor-living, and home-improvement brands. Every campaign can be customized according to your goals and target audience.
Sponsored Articles
Publish an informative, brand-relevant article introducing your product, service, or solution to our woodworking and DIY audience.
Includes:
- Professionally formatted article
- Relevant brand and product links
- Images or video where appropriate
- Sponsored-content disclosure
- Long-term website exposure
Product Reviews
Introduce your product to readers researching woodworking tools, decking materials, stains, sealers and home-improvement solutions. Product coverage remains honest, useful and clearly disclosed.
Suitable for:
- Woodworking tools
- Deck stains and sealers
- Wood finishes
- Workshop equipment
- DIY and home-improvement products
- Other wood-related products
Display Advertising
Place your banner advertisement in relevant areas of The Wood Carpenter website.
Possible placements:
- Article content
- Sidebar
- Homepage
- Category pages
- Selected high-traffic articles
Availability and pricing depend on placement and campaign duration.
Pinterest Promotion
Promote your product or content to our growing Pinterest audience.
Possible options:
- Custom Pinterest pin design
- Pin published to a relevant board
- Link to your website or landing page
- Multiple-pin promotional campaigns
Product Launch Campaigns
Introduce a new tool, finish, material, or woodworking product through a combined website and Pinterest campaign.
Campaigns may include a sponsored article, product feature, banner placement, and Pinterest promotion.
Long-Term Brand Partnerships
Work with The Wood Carpenter through monthly or quarterly campaigns designed to create consistent brand visibility.
Long-term packages can be customized according to your goals, budget, and preferred platforms.
Advertising Packages
Choose a package below or contact us for a campaign customized around your goals. Final pricing may vary depending on content requirements, campaign duration, and product category.
Most Popular
Starter Package — $149
Suitable for a small brand introduction.
Includes:
- One sponsored article or product feature
- Up to two relevant sponsored links
- Brand-provided images
- Sponsored-content disclosure
- Long-term website publication
- One Pinterest share
Growth Package — $299
Suitable for brands that want website and Pinterest exposure.
Includes:
- One detailed sponsored article or product feature
- Up to three relevant sponsored links
- Two custom Pinterest pins
- Publication on relevant Pinterest boards
- Seven-day featured website placement
- Basic campaign report
Brand Campaign – From $599
Suitable for product launches and longer promotional campaigns.
Includes:
- One detailed sponsored article
- Three custom Pinterest pins
- 30-day website banner placement
- Homepage or category-page exposure
- Product-launch promotion
- Campaign report
- Priority scheduling
Individual service prices
| Advertising service | Suggested price |
|---|---|
| One brand-provided Pinterest pin | $25–$40 |
| Custom-designed Pinterest pin | $75–125 |
| Three custom Pinterest pins | $200–275 |
| Sponsored article using brand-supplied content | $99–$149 |
| Sponsored article written by you | $149–$249 |
| Product Reviews & Feature Articles | $149–$249 |
| Sidebar banner for 30 days | $50–$75 |
| Homepage/category banner for 30 days | $75–$125 |
| Article plus three Pinterest pins | $375–500 |
Need complete audience insights and partnership details?
Who We Work With
We partner with businesses whose products and services are relevant and useful to our woodworking, DIY, decking, and home-improvement audience.
We reserve the right to decline partnerships that are unrelated to our audience or do not meet our editorial standards.
Sponsored Content and Editorial Policy
The Wood Carpenter values reader trust and editorial transparency. All paid partnerships, sponsored articles, and gifted-product features will be clearly disclosed.
Sponsored partnerships do not guarantee positive coverage. Opinions, product observations, and recommendations must remain honest and useful to our readers.
We reserve the right to decline content, products, links, or advertising campaigns that are misleading, low quality, unsafe, unrelated to our audience, or inconsistent with our editorial standards.
Sponsored links may include appropriate attributes, such as rel="sponsored" or nofollow, in accordance with search-engine guidelines.
Interested in Advertising With Us?
Tell us about your brand, product, campaign goals, preferred advertising option, and expected timeline. We will review your request and respond with the most suitable opportunity.
Advertising inquiries are normally reviewed within 2–3 business days.