Advertise With Wood Carpenter

Reach a Focused Woodworking and DIY Audience

Connect your brand with readers interested in decking, woodworking tools, wood finishes, building materials, outdoor wood care and practical DIY projects.

The Wood Carpenter helps homeowners and DIY readers research materials, compare products, calculate project requirements and make informed buying decisions.

We offer sponsored content, product features, display advertising, Pinterest promotion and custom brand campaigns.

Discuss Your Campaign

Download Our Media Kit

Our Audience

The Wood Carpenter reaches readers who are actively searching for practical information about wood, decking, tools, finishes and outdoor home-improvement projects.

Current Website Performance

• 6,800 active users
• 8,100 website views
• Approximately 6,000 new users
• 1 minute 30 seconds average engagement time
• Organic search is our leading source of new users

Valuable English-Speaking Audience

• Approximately 68% of our active users come from the United States
• Around 87% come from the United States, United Kingdom, Canada and Australia combined

Our search-led audience gives relevant brands an opportunity to appear while readers are researching problems, comparing options or planning their next project.

Google Analytics figures reflect the reporting periods shown in our August 2026 dashboard and may change over time.

Pinterest Reach

Our Pinterest presence helps woodworking, decking and home-improvement content reach a wider visual-discovery audience.

Current Pinterest Performance

• 940,380 impressions
• 627,310 total audience
• 39,630 engagements
• 30,810 engaged audience
• 4,490 saves

Pinterest promotions can help brands gain visibility through useful, visually appealing content that may remain discoverable after publication.

Pinterest Analytics snapshot supplied in August 2026. Campaign results vary by topic, creative, timing and audience interest.

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Why Partner With The Wood Carpenter?

Targeted Subject Matter

Reach readers interested in decking, tools, materials, wood finishes, repairs and outdoor wood care.

Strong U.S. Readership

Approximately 68% of our active website audience comes from the United States.

Organic Search Discovery

Most new users discover our website through organic search while researching relevant questions and products.

Pinterest Visibility

Our Pinterest content generates strong impressions, saves and engagement across woodworking and DIY topics.

Long-Term Content Exposure

Sponsored articles and product features can remain available after the initial campaign period.

Flexible Partnerships

Choose a single promotion, a product-launch campaign or an ongoing brand partnership.

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Advertising Opportunities

Sponsored Content

Publish an informative article that introduces your product, service or solution to our woodworking and DIY audience.

Sponsored content may include:

• Professional article formatting
• Relevant brand and product information
• Brand-provided photographs or videos
• Appropriate sponsored links
• Clear sponsored-content disclosure
• Long-term website publication

Product Features

Introduce relevant tools, materials and wood-care products through useful, research-based content.

Suitable categories include:

• Deck stains and sealers
• Wood finishes and cleaners
• Woodworking tools
• Decking materials
• Fasteners and hardware
• Workshop equipment
• Outdoor wood-care products
• Other relevant home-improvement products

Physical product testing is available only when discussed and arranged in advance. Payment does not guarantee a positive review.

Display Advertising

Place your banner advertisement in selected areas of The Wood Carpenter website.

Available placements may include:

• Relevant article pages
• Category pages
• Sidebar locations
• Homepage placements
• Selected high-traffic content

Availability and pricing depend on placement and campaign duration.

Pinterest Promotion

Promote your brand or product through custom Pinterest content.

Options may include:

• Custom Pinterest pin design
• Publication on a relevant board
• A link to your website or landing page
• Multiple-pin campaigns
• Website and Pinterest bundles

Product Launch Campaigns

Introduce a new tool, finish, decking material or wood-care product through a combined website and Pinterest campaign.

Long-Term Brand Partnerships

Build consistent visibility through customized monthly, seasonal or quarterly campaigns.

Discuss an Advertising Opportunity

Name *

Company or Brand Name *

Business Email *

Company Website

Product or Service *

Partnership TypeSponsored ArticleProduct FeatureDisplay AdvertisingPinterest PromotionProduct Launch CampaignLong-Term Brand PartnershipCustom PackageOther

Estimated BudgetEstimated BudgetUnder $200$200–$399$400–$599$600–$999$1,000–$2,499$2,500 or moreNot decided yet

Preferred Campaign Dates

Tell Us About Your Campaign

Consent *

I agree that The Wood Carpenter may use the information submitted through this form to review and respond to my advertising inquiry. I have read the Privacy Policy.

Submit

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Advertising Packages

Choose a package below or contact us for a campaign designed around your objectives.

Final pricing may vary according to content requirements, campaign duration, product category and additional services.

Custom packages are available.

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Who We Work With

We welcome partnership inquiries from relevant businesses, including:

• Decking manufacturers
• Wood-stain and sealer brands
• Tool manufacturers
• Fastener and hardware companies
• Lumber and engineered-wood suppliers
• Deck-lighting companies
• Wood-cleaning and restoration brands
• Workshop-equipment companies
• Outdoor-living businesses
• Deck-design services
• Home-improvement retailers
• Relevant local and online suppliers

We reserve the right to decline partnerships that are unrelated to our audience or do not meet our editorial standards.

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Sponsored Content and Editorial Policy

Reader trust is important to The Wood Carpenter.

All paid partnerships, sponsored articles and gifted-product features will be clearly disclosed.

Our advertising policy includes the following standards:

• Payment does not guarantee positive coverage.
• Product claims must be accurate and supportable.
• Sponsored content must be relevant and useful to our readers.
• Misleading, unsafe or low-quality campaigns will not be accepted.
• Paid links may use rel="sponsored" or nofollow attributes.
• We do not guarantee traffic, rankings, clicks, leads, sales or conversions.
• We reserve the right to edit or reject unsuitable content.

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Download Our Media Kit

View our complete audience statistics, advertising opportunities, campaign packages and editorial guidelines.

Download The Wood Carpenter Media Kit 2026

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Interested in Advertising With Us?

Tell us about your company, product, campaign goals, preferred package and expected timeline.

Please include:

• Your name
• Company name
• Website address
• Product or service
• Preferred advertising package
• Campaign details
• Estimated budget
• Proposed campaign dates

Advertising inquiries are normally reviewed within two to three business days.

Email: advertising@thewoodcarpenter.com

Discuss Your Campaign

Name *

Company or Brand Name *

Business Email *

Company Website

Product or Service *

Partnership TypeSponsored ArticleProduct FeatureDisplay AdvertisingPinterest PromotionProduct Launch CampaignLong-Term Brand PartnershipCustom PackageOther

Estimated BudgetEstimated BudgetUnder $200$200–$399$400–$599$600–$999$1,000–$2,499$2,500 or moreNot decided yet

Preferred Campaign Dates

Tell Us About Your Campaign

Consent *

I agree that The Wood Carpenter may use the information submitted through this form to review and respond to my advertising inquiry. I have read the Privacy Policy.

Submit